CHEVROLET recently dropped the curtains to reveal yet another Silverado design – the third all-new model in 18 months – and this one is perhaps the most contentious one yet from the Detroit-based company.
The talking point is that fierce front-end, with its bold, aggressive and busy look sparking widespread chit-chat among off-road enthusiasts.
Sure, style is a subjective thing, and there’s no doubt there are punters out there admiring the burly truck with a nod of the head; but there are also those baffled by what Chev has produced.
The giant ‘wall’ of grille and lights was perhaps best exaggerated by Cop4x4 TV on its Facebook page, which sums up much of the negative commentary since the HD was released. The image can be seen here:
The Silverado HD’s lead exterior designer, Brian Izard, said his team “set out to make a statement with the 2020 Silverado HD (mission accomplished) and wanted to visually capture the power and capability of the truck.
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“The result is a truck that looks like a piece of heavy machinery with modern, chiselled finishes and customer-focused details,” he said.
The all-new Silverado HD, built at the company’s Flint Assembly Plant in Michigan, is powered by either a petrol engine mated to a six-speed transmission, or a Duramax turbo-diesel V8 and Allison 10-speed auto combination. The big pick-up features exclusive sheetmetal not used on its smaller stablemates – in fact, only the roof is shared between the HD and the light-duty derivative.
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“We know the needs and priorities of heavy-duty customers are different than those of either light-duty or medium-duty customers,” said Jaclyn McQuaid, chief engineer of the Silverado HD.
“As such, we built a heavy-duty truck tailor-made for them that has more differentiation than ever before from light-duty models, offers advanced towing technologies to improve towing confidence and includes new features such as the integrated Bedstep, which makes it easier to access the bed while pulling a fifth-wheel trailer.”
There’s no official word yet on a local arrival, but don’t expect any conversions to land until early in 2020.